Jingdong Home: orders from other places increased by 1.3 times year on year, and the number of orders received from Chongqing and Beijing ranked first

2022-04-18 0 By

Beijing Business Daily (reporter He Qian) On February 6, according to the “Hour purchase, JINGdong home Spring Festival consumption report” released by Dada Group, during the Spring Festival, affected by the local Chinese New Year, platform orders increased by 1.3 times.Shenzhen and Guangzhou received the most orders from other places, while Chongqing and Beijing received the most orders from other places.In terms of category consumption, the overall sales of IP products of the Palace Museum cultural Innovation platform increased by 1.4 times year on year, while the sales of products containing “Cute tiger” and “Fu Tiger” elements increased by 7 times month on month, and gift boxes such as snacks, nuts and drinks were hot.Prepared dishes are also popular during the Spring Festival.Data showed that semi-finished net vegetables on the platform increased 2.6 times year on year, while prepared meat skewers increased eight times year on year.Users in the south prefer pre-made dishes such as shrimp, egg dumplings, sausage, Orleans roast chicken and glutinous rice chicken, while those in the north prefer hard dishes with local characteristics such as pork leg, bean curd skin, dumplings, garlic sausage and braised chicken.Disclaimer: This article is reproduced for the purpose of conveying more information.If the source is wrong or violated your legitimate rights and interests, please contact the author with proof of ownership, we will promptly correct, delete, thank you.Email address: newmedia@xxcb.cn