Ski New Year way to open!Spring Festival ski ticket orders in Shandong rose 679 percent year on year

2022-04-23 0 By

The year of the Tiger Spring Festival, the ski market hot up.According to Ctrip, the search heat for “Winter Olympics” increased 200 percent on Feb 4.In the first three days of the Spring Festival in the Year of the Tiger, orders for ski tickets in Shandong increased by 679 percent year on year. Snow Ye ski Resort, Jinshan Ski Resort and Qinyuanchun ski Resort were popular in the first three days of the Spring Festival.In addition, enjoy the snow during the day, stay in hotels at night, soak in hot springs, enjoy health and happy New Year, has become the Spring Festival holiday the most appropriate cultural travel consumption new trend.According to Ctrip, the order volume of ski hotels in the first three days of the Spring Festival rose 52% year on year, and hotel per capita spending rose 13% year on year.Ctrip is being held in the Spring Festival hi play festival also poke in the ski upsurge, related skiing products good performance.With the arrival of the Winter Olympics, there is also a wave of skiing fever in China.Contents such as “group skiing” and “snow punch card” appear frequently in moments of friends and major strategy apps, and ski-related industries are gradually heating up.This winter, the number of notes on the topic of skiing on Ctrip community increased by 75% compared to last year, and the topics of # first skiing experience, # good skiing place, and # first skiing in my life were the most popular.At the same time, ctrip community, xiaohongshu and other guidebook travel search platforms of high-quality skiing content, also promote the broken circle of skiing, attracted a lot of “snow circle sister” to clock.Women account for more than half of the ski tickets booked on Ctrip’s platform, with the number of female users registering for the New Year of the Tiger up 38 percent year on year.This year’s Spring Festival indoor ski resort is also popular, during the Spring Festival through Ctrip booking indoor ski resort order volume increased every day, every ten ski users, two will go indoor skiing.With the popularity of ice and snow tourism, the number of users from small white to professional is increasing year by year.In 2021, for example, the number of users who spent two or more days in ski resorts increased by 180% compared with 2019.On Ctrip, more than 70 percent of “skiers” will buy skiing products again, and the number of in-depth skiing fans keeps increasing.During the Spring Festival in the Year of the Tiger, many ski tourists choose to hire professional instructors, which cost around 100 to 1,000 yuan an hour.Driven by the continued enthusiasm for the Winter Olympics and the rapid popularity of snow sports, skiing has become the most fashionable way to open the Spring Festival.Statement: The copyright of this article belongs to the original author, if there is a source error or infringement of your legitimate rights and interests, you can contact us through email, we will deal with it in time.Email address: jpbl@jp.jiupainews.com